Every innovator has asked themselves this age-old question: what comes first, creativity or innovation? Do we need to be creative to innovate? Or is innovation a result of being creative? Why should we care about understanding the difference between these two concepts?

As an innovator, you may have asked yourself this question more than once. Coming up with a great idea is never easy, and it can be hard to know where to start.

There’s no such thing as failure, only feedback. That’s what all successful entrepreneurs say, anyway. And they’re probably right. But even if you don’t believe in the power of positive thinking, there’s still a lot to be learned from failure. After all, it is the ultimate teacher.