Intellectual property (IP) is a valuable asset to a business. It can sometimes have even more value than
your tangible assets. It needs to be properly protected. In this session, learn about the different forms of IP
assets and how to create an IP strategy that aligns with your business strategy. Hear about the funding
programs that can help pay for your IP strategy development and implementation.
Shelley Hessian | NS Regional Counsellor with Springboard Atlantic
Shelley has more than 30 years of experience working with small and medium-sized businesses. Prior to joining Springboard Atlantic, Shelley was at Invest Nova Scotia (formerly Innovacorp) for 15 years.
Her most recent position was as manager, Start-Up Yard at COVE. Start-Up Yard is the business incubator
located at the Centre for Ocean Ventures and Entrepreneurship. Previously, Shelley was manager of
programs and business acceleration at Innovacorp. She worked one-on-one with the organization’s early
stage technology client companies and led many acceleration initiatives.
Shelley holds a bachelor of commerce and a MBA from Saint Mary’s University and she is also a certified
project management professional.
DISCLAIMER: By participating in this IGNITE Atlantic event, you understand that photos and videos may be recorded by IGNITE or Springboard Atlantic and shared for future use.